// HISTORY
Launched in the “foundational” digital era, DBD is firmly rooted in strategic solutions based on audience understanding.
Mission
We’re committed to ensure your organization’s resilience, relevancy, and endurance in the marketplace.
Vision
We strive to help you achieve your business goals, leaving you feeling “Why, That’s Fantastic!” (WTF*)
// WHY US
Benefits of working with DBD as a partner
- Alignment. Every project ties back to core business goals.
- Integration. Strategy, branding, communications, and marketing work together instead of in silos.
- Longevity. Solutions are created with endurance in mind, not just immediate results.
- Perspective. DBD challenges assumptions and pushes for clarity where it matters most.
// TALENT
The team behind your business’s next WTF moment.
Bryan Daniels
Founder & Chief Solutions Officer
Shelley Caplan
Senior Communications Strategist
Valerie LoCascio
Senior Marketing Strategist
Anfon Ha
Creative Director
// WHY THAT’S FANTASTIC (WTF*)
A framework for your fantastic, by design
Your “Why”
What’s your “Why”? We clarify the core of your business goals. This becomes the foundation of every decision made in service to meeting your goals.
Discover
We seek to discover your marketplace landscape. This may include customer research, SWOT analysis, and internal brand audits–so that you can make data-informed decisions.
Plan
We outline data-informed plans to achieve your goals to identify best channels, tactics, and metrics to support your goals.
Implement (with excellence)
We launch initiatives that align with your plan. Every design, ad, and piece of content will align with your plan, and will have measurable metrics that we will monitor for effectiveness.
Evaluate (and evolve)
We revisit your “why?”–measuring results and refining tactics accordingly.
Success by design is not static — it evolves as your business thrives.
